Mission & Vision

Vision

“We believe that we have a responsibility to our planet and our future generations, we aim to simplify and accelerate the adoption of solar energy throughout the world. We are constantly focusing on innovative new products and technologies. We believe in the simple not the complex. We believe that we need to partner own or control the primary technologies behind the products and services that we provide, and participate in any markets where we can make a significant contribution. We believe in saying no to thousands of projects, so that we can really focus on the few that are truly important and meaningful to us. We believe in deep collaboration and cross-pollination of our groups, which allow us to innovate in a way that others cannot. And frankly, we don’t settle for anything less than excellence in every group in the company, and we have the self-honesty to admit when we’re wrong and the courage to change.”

Mission

Guided by relentless focus on our five imperatives, we will constantly strive to implement the critical initiatives required to achieve our vision. In doing this, we will deliver operational excellence in every corner of the Company and meet or exceed our commitments to the many constituencies we serve. Our five imperatives are:

  • Exceptional Customer Satisfaction

  • Best in Class Products and Technologies

  • Rapid Concept to Completion while Maintaining Exceptional Safety Record

  • Highly Knowledgable and Trained Professionals

  • Where Possible, be Kind and Generous with our Knowledge and Resources


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